<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=864199100387291&amp;ev=PageView&amp;noscript=1">

Good Points Blog

Connexions Loyalty

Recent Posts

How much could loyalty fraud cost my organization?

Fraudsters are focused on loyalty accounts for two primary reasons: rewards accounts are a high-value item (worth $48 billion in the U.S. alone), and most rewards accounts have a relatively low security threshold, making them an easier target than traditional bank accounts.

Read More

5 questions to help airlines find the right ancillary travel provider

Airlines with frequent flier programs are focused on customers and profits. Profitability can come from a variety of revenue streams: better margins, higher attachment rates or more redemption options that incentivize members to earn and burn points.

Read More

Case Studies: Top financial institutions protect loyal customers from rewards fraud

Loyalty program members, especially those in the financial services industry, expect those companies to guard their personal information in the most robust way possible. And while 72 percent of loyalty program managers report experiencing fraud, many are challenged to build a case internally for this type of protection. 

Read More

Loyalty fraud has its own vocabulary. Here are the terms you should know.

Economists report there is currently $238 billion dollars’ worth of loyalty currency in accounts that is vulnerable to hackers. This high value, relatively lower security and less protection (especially compared to bank accounts) makes loyalty and rewards accounts a prime target for hackers and thieves.

Read More

Airlines: 5 questions to answer before hiring a new travel rewards provider

Rewards and frequent flier programs carry massive monetary value for airlines. A strong travel rewards program increases customer loyalty while generating revenue. But, if your rewards member base isn’t growing or points and miles aren’t being spent, it may be time to look for a new provider.

Read More

VIDEO – Increase ancillary travel attachments among Millennials

To help brands increase ancillary travel attachments, Connexions Loyalty partnered with research company Ipsos to survey a specific demographic: Millennials.

Read More

3 questions to ask potential travel inventory partners

Revenue. It’s why airlines buy hotel rooms and travel agencies add ancillary products and providers. To generate revenue, travel inventory suppliers must be able to provide:

Read More

INFOGRAPHIC: Inside the American ancillary travel market

Ancillary travel inventory – the add-ons available to consumers during and after the point of purchase – presents a real opportunity for brands to not only drive revenue, but also to deepen their relationship with consumers by presenting personalized offers. In our most recent survey of American online travel bookers, we learned that 21 percent have not made an ancillary purchase in the past, but would be interested in doing so on future bookings. 

Read More

VIDEO: Target Millennials to increase ancillary travel attachments

Connexions Loyalty partnered with Ipsos to learn what online travel purchasers think about ancillary products like hotels, car rentals, restaurant reservations, tours and event tickets. To help brands increase these types of travel add-ons, we took a deep dive into a specific demographic: Millennials.

Read More

Connexions Loyalty opens new customer service center in Tulsa

We’re excited to announce that Connexions Loyalty is opening a new customer service center in Tulsa, Oklahoma.

Read More

Subscribe to Email Updates